Visual assessment on product label design criteria through eye tracking
Product label is a printed product information displayed on the product packaging. The product label designs are the combination of text and image elements. The process of designing a product label is complicated as there are various types of text and images involved. Product label designs that are...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2017
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| Online Access: | http://journalarticle.ukm.my/11844/1/17302-54958-1-PB.pdf http://journalarticle.ukm.my/11844/ http://ejournal.ukm.my/apjitm/issue/view/899 |
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