Usability an complement of perception on design elements for product label

This study is focused on relationship between consumer and product label design. Usability aspect is one of the assessment factor to determine the effectiveness of a product label design to the consumer. However, consumer aspects such as awareness and trust should be given attention in order to obta...

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Bibliographic Details
Main Authors: Mohd Kamil, Mohd Hafiz Faizal, Jaafar, Azizah, Ahmad, I.
Format: Conference or Workshop Item
Published: 2011
Subjects:
Online Access:http://eprints.utem.edu.my/id/eprint/14436/
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