Business Modelling: A Case Study of a SME Grocery Business in Mantin, Malaysia
The objective of this research is to identify and explain real world SME grocery business in Malaysia, followed by the development of a suitable model based on the identified business model canvas (BMC) integrated into the balanced scorecard (BSC) to measure the level of performance in the organizat...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2016
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| Subjects: | |
| Online Access: | http://eprints.intimal.edu.my/930/1/218.pdf http://eprints.intimal.edu.my/930/ |
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