Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management

The least one would expect of an academic institution of higher learning, as a provider of knowledge delivery and practice – depending on the nature, curricula, programs and standard operating procedure (SOP) governance and compliance, is to become increasingly immersed in the advocacy-practice of n...

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Main Authors: Asif, Mahbub Karim, Hock, Oo Yu, Joseph, Adaikalam
Format: Journal
Language:English
Published: 2021
Online Access:http://ur.aeu.edu.my/912/1/document%20%282%29.pdf
http://ur.aeu.edu.my/912/
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spelling my-aeu-eprints.9122021-11-26T01:28:08Z http://ur.aeu.edu.my/912/ Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management Asif, Mahbub Karim Hock, Oo Yu Joseph, Adaikalam The least one would expect of an academic institution of higher learning, as a provider of knowledge delivery and practice – depending on the nature, curricula, programs and standard operating procedure (SOP) governance and compliance, is to become increasingly immersed in the advocacy-practice of new normal culture ensuing the COVID-19 pandemic lockdowns, prohibitive policy requirements, emaciated businesses and atrophied consumerism, and restrictive mobility in public places and premises of business complexes including the so-called ‘corridors of knowledge’ or the old ‘ivory tower’ of yesteryears. ‘Work from Home’ (WFH) has never been the same again since the concept, years ago in good economic times and experimental employer-employee models of working-managing choices, started as an option of the corporate world to allow its employees to improve productivity with the liberty of WFH environment. Today, under the hovering cloud of death-threatening COVID epidemic and the virusvaccination against its host of mutations, WFH is reshaped by a culture of new norms touted as ‘new normal’. The prevailing normative culture and conventional SOPs of higher institutions of learning are, and its delivery of crisis management results must now become, a phenomenological expression of the new reality to operate education more effective and efficiently. It is no longer an issue of retaining competitiveness or to claim the trophy of competitive advantage. It is more than an issue of survival but essentially a solution-driven commitment to grow a new direction for education delivery of content, methods and other paraphernalia of teaching-learning tools for beneficiaries, communities, societies and country to generate new values and winning strategies in the public interest. In this paper, ‘iSOS’ (institutional Survival on Sustenance) and ‘iSOWS’ (institution Solutions of Winning Strategies) are tendered as value-conserving and value-creating complementary platforms, without compromising the fundamental philosophical foundation of education per se, to turnaround the inertia of COVID-19 inhibitive disruptions in the management and delivery of the higher education chain of business continuity. 2021 Journal PeerReviewed text en http://ur.aeu.edu.my/912/1/document%20%282%29.pdf Asif, Mahbub Karim and Hock, Oo Yu and Joseph, Adaikalam (2021) Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management. Turkish Online Journal of Qualitative Inquiry (TOJQI), 12 (7). pp. 10488-10493.
institution Asia e University
building AEU Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Asia e University
content_source AEU University Repository
url_provider http://ur.aeu.edu.my/
language English
description The least one would expect of an academic institution of higher learning, as a provider of knowledge delivery and practice – depending on the nature, curricula, programs and standard operating procedure (SOP) governance and compliance, is to become increasingly immersed in the advocacy-practice of new normal culture ensuing the COVID-19 pandemic lockdowns, prohibitive policy requirements, emaciated businesses and atrophied consumerism, and restrictive mobility in public places and premises of business complexes including the so-called ‘corridors of knowledge’ or the old ‘ivory tower’ of yesteryears. ‘Work from Home’ (WFH) has never been the same again since the concept, years ago in good economic times and experimental employer-employee models of working-managing choices, started as an option of the corporate world to allow its employees to improve productivity with the liberty of WFH environment. Today, under the hovering cloud of death-threatening COVID epidemic and the virusvaccination against its host of mutations, WFH is reshaped by a culture of new norms touted as ‘new normal’. The prevailing normative culture and conventional SOPs of higher institutions of learning are, and its delivery of crisis management results must now become, a phenomenological expression of the new reality to operate education more effective and efficiently. It is no longer an issue of retaining competitiveness or to claim the trophy of competitive advantage. It is more than an issue of survival but essentially a solution-driven commitment to grow a new direction for education delivery of content, methods and other paraphernalia of teaching-learning tools for beneficiaries, communities, societies and country to generate new values and winning strategies in the public interest. In this paper, ‘iSOS’ (institutional Survival on Sustenance) and ‘iSOWS’ (institution Solutions of Winning Strategies) are tendered as value-conserving and value-creating complementary platforms, without compromising the fundamental philosophical foundation of education per se, to turnaround the inertia of COVID-19 inhibitive disruptions in the management and delivery of the higher education chain of business continuity.
format Journal
author Asif, Mahbub Karim
Hock, Oo Yu
Joseph, Adaikalam
spellingShingle Asif, Mahbub Karim
Hock, Oo Yu
Joseph, Adaikalam
Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management
author_facet Asif, Mahbub Karim
Hock, Oo Yu
Joseph, Adaikalam
author_sort Asif, Mahbub Karim
title Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management
title_short Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management
title_full Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management
title_fullStr Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management
title_full_unstemmed Windows into Work from Home in Higher Education Institutions: Challenges of New Normal Culture in Management
title_sort windows into work from home in higher education institutions: challenges of new normal culture in management
publishDate 2021
url http://ur.aeu.edu.my/912/1/document%20%282%29.pdf
http://ur.aeu.edu.my/912/
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