Factors Influencing Consumers' Behavioral Intention to Purchase Online Tourism Products via Mobile Device
Traditionally purchasing tourism products were confined to either brick-or-mortar store or online, on a desktop computer. With the growing popularity of mobile devices (mdevices) and technological advancement in wireless networks, a new form of shopping channel has emerged in the tourism industry. C...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2019
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| Online Access: | http://ur.aeu.edu.my/776/1/Factors%20Influencing%20Consumers%27%20Behavioral%20Intention%20to%20Purchase%20Online%20Tourism%20Products%20Via%20Mobile%20Device.pdf http://ur.aeu.edu.my/776/2/Factors%20Influencing%20Consumers%27%20Behavioral%20Intention%20to%20Purchase%20Online%20Tourism%20Products%20Via%20Mobile%20Device-1-24.pdf http://ur.aeu.edu.my/776/ https://online.fliphtml5.com/sppgg/zyvq/?1597212508752 |
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