Towards a value creation model of consumer buying behaviour in the Philippines pop music industry

Towards a value creation model of consumer buying behaviour in the Philippines pop music industry by Li, Jia

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Bibliographic Details
Main Author: Li, Jia
Format: article
Language:English
Published: Tanjong Malim 2021
Online Access:https://ir.upsi.edu.my/detailsg.php?det=9252
https://ir.upsi.edu.my/detailsg.php?det=9252
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