Determinants of consumer perceived trustworthiness in digital advertising of food and beverage
Determinants of consumer perceived trustworthiness in digital advertising of food and beverage by Kesavan Nallaluthan
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| Format: | article |
| Language: | English |
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Tanjong Malim
2021
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| Online Access: | https://ir.upsi.edu.my/detailsg.php?det=7627 https://ir.upsi.edu.my/detailsg.php?det=7627 |
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oai:ir.upsi.edu.my:76272022-10-31 https://ir.upsi.edu.my/detailsg.php?det=7627 Determinants of consumer perceived trustworthiness in digital advertising of food and beverage Kesavan Nallaluthan Tanjong Malim 2021 article text eng https://ir.upsi.edu.my/detailsg.php?det=7627 closedAccess Determinants of consumer perceived trustworthiness in digital advertising of food and beverage by Kesavan Nallaluthan |
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Universiti Pendidikan Sultan Idris |
| building |
UPSI Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Pendidikan Sultan Idris |
| content_source |
UPSI Digital IR |
| url_provider |
https://ir.upsi.edu.my/ |
| language |
English |
| description |
Determinants of consumer perceived trustworthiness in digital advertising of food and beverage by Kesavan Nallaluthan |
| format |
article |
| author |
Kesavan Nallaluthan |
| spellingShingle |
Kesavan Nallaluthan Determinants of consumer perceived trustworthiness in digital advertising of food and beverage |
| author_facet |
Kesavan Nallaluthan |
| author_sort |
Kesavan Nallaluthan |
| title |
Determinants of consumer perceived trustworthiness in digital advertising of food and beverage |
| title_short |
Determinants of consumer perceived trustworthiness in digital advertising of food and beverage |
| title_full |
Determinants of consumer perceived trustworthiness in digital advertising of food and beverage |
| title_fullStr |
Determinants of consumer perceived trustworthiness in digital advertising of food and beverage |
| title_full_unstemmed |
Determinants of consumer perceived trustworthiness in digital advertising of food and beverage |
| title_sort |
determinants of consumer perceived trustworthiness in digital advertising of food and beverage |
| publisher |
Tanjong Malim |
| publishDate |
2021 |
| url |
https://ir.upsi.edu.my/detailsg.php?det=7627 https://ir.upsi.edu.my/detailsg.php?det=7627 |
| _version_ |
1753790165855240192 |
| score |
13.211869 |