The influence of feminization in public relation field towards public relation work practice and job satisfaction

• Main Authors: Veerappan, Geetha, Michael, Edwin, Abu Bakar, Afi Roshezry, Mariadass Lourdas, Mariann Edwina, Ibrahim, Ira Meilita, Ng, Meei Shy
• Format: Conference or Workshop Item
• Language: English
• Published: 2011
• Subjects: HQ The family. Marriage. Woman
• Online Access: http://repo.uum.edu.my/8740/1/geetha%288%29.pdf; http://repo.uum.edu.my/8740/; http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000778103

Woman entering the public relations field has increased at a fast rate nowadays causing the phenomenon of feminization to occur in the industry.Studies in the field have shown that female public relations practitioners are facing challenges in the workplace especially sexual discriminations.Therefo...