Technology readiness and users satisfaction towards self-service technology at Malaysian Airport
This study examines the relationship between four dimensions of Technology Readiness Index (TR) namely optimism, innovativeness, insecurity, discomfort, and the level of customer’s satisfaction towards the use of self-service technology (SSTs) at the airport.SSTs used by the airport operators or air...
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| Format: | Article |
| Language: | English |
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IFRD
2012
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/7375/1/10.pdf http://repo.uum.edu.my/7375/ http://www.ifrnd.org/journal_imbr.php |
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