The adoption of web assurance services (WAS) among Malaysian online retailers
Trust is one of important elements for e-commerce (EC) success. This study investigates the adoption of Web Assurance Services (WAS) by Malaysian online retailers, which could increase the online trust in e-commerce activities. By using popular Internet search engines, 85 online retailers were sampl...
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Universiti Utara Malaysia
2004
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my.uum.repo.54132014-02-10T08:43:33Z http://repo.uum.edu.my/5413/ The adoption of web assurance services (WAS) among Malaysian online retailers Ismail, Shahifol Arbi Ahmad, Halimah @ Nasibah Hassan, Nor Laili HF Commerce T Technology (General) Trust is one of important elements for e-commerce (EC) success. This study investigates the adoption of Web Assurance Services (WAS) by Malaysian online retailers, which could increase the online trust in e-commerce activities. By using popular Internet search engines, 85 online retailers were sampled. Frequency tests, Chi-square and Kruskal-Walis test were employed to test the data.The results of this study show that most Malaysian online retailers do not adopt WAS and who do not adopt WAS. On the other hand, their business types and customers bases were not significantly different.This study is important in shedding some light of awareness of the importance of online trust among Malaysian online retailers. This study also gives auditing firms and other organizations in Malaysia some information on the opportunity of offering WAS. Universiti Utara Malaysia 2004 Monograph NonPeerReviewed application/pdf en http://repo.uum.edu.my/5413/1/The_adoption_of_web_assurance_services_among_malaysian_online_retailers.pdf Ismail, Shahifol Arbi and Ahmad, Halimah @ Nasibah and Hassan, Nor Laili (2004) The adoption of web assurance services (WAS) among Malaysian online retailers. Project Report. Universiti Utara Malaysia, Sintok. (Unpublished) http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000225100 |
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HF Commerce T Technology (General) Ismail, Shahifol Arbi Ahmad, Halimah @ Nasibah Hassan, Nor Laili The adoption of web assurance services (WAS) among Malaysian online retailers |
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Trust is one of important elements for e-commerce (EC) success. This study investigates the adoption of Web Assurance Services (WAS) by Malaysian online retailers, which could increase the online trust in e-commerce activities. By using popular Internet search engines, 85 online retailers were sampled. Frequency tests, Chi-square and Kruskal-Walis test were employed to test the data.The results of this study show that most Malaysian online retailers do not adopt WAS and who do not adopt WAS. On the other hand, their business types and customers bases were not significantly different.This study is important in shedding some light of awareness of the importance of online trust among Malaysian online retailers. This study also gives auditing firms and other organizations in Malaysia some information on the opportunity of offering WAS. |
format |
Monograph |
author |
Ismail, Shahifol Arbi Ahmad, Halimah @ Nasibah Hassan, Nor Laili |
author_facet |
Ismail, Shahifol Arbi Ahmad, Halimah @ Nasibah Hassan, Nor Laili |
author_sort |
Ismail, Shahifol Arbi |
title |
The adoption of web assurance services (WAS) among Malaysian online retailers |
title_short |
The adoption of web assurance services (WAS) among Malaysian online retailers |
title_full |
The adoption of web assurance services (WAS) among Malaysian online retailers |
title_fullStr |
The adoption of web assurance services (WAS) among Malaysian online retailers |
title_full_unstemmed |
The adoption of web assurance services (WAS) among Malaysian online retailers |
title_sort |
adoption of web assurance services (was) among malaysian online retailers |
publisher |
Universiti Utara Malaysia |
publishDate |
2004 |
url |
http://repo.uum.edu.my/5413/1/The_adoption_of_web_assurance_services_among_malaysian_online_retailers.pdf http://repo.uum.edu.my/5413/ http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000225100 |
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13.18916 |