Travel agency strategies for managing the current dynamic environment

Over the last five years, the travel industry has experienced considerable changes.During the deregulation of the airlines industry, travel agents faced a more competitive and dynamic environment caused by the loss of control of airline ticket sales.The zero commission policy adopted by major airlin...

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Bibliographic Details
Main Author: Abdul Hamid, Ibrahim
Format: Article
Language:English
Published: SEGi Education Group 2011
Subjects:
Online Access:http://repo.uum.edu.my/3485/1/Ib.pdf
http://repo.uum.edu.my/3485/
http://www.segi.edu.my/onlinereview/chapters/vol4_sr1_art7.pdf
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