#ReopeningSafely and #Digitalvisibility

• Main Authors: Mahmod, Musyrifah, Abd Ghani, Nor Farzana, Chen, Li Wen
• Format: Conference or Workshop Item
• Language: English
• Published: 2022
• Subjects: HF Commerce
• Online Access: https://repo.uum.edu.my/id/eprint/30667/1/7th%20ICSC%202022%2019-26.pdf; https://repo.uum.edu.my/id/eprint/30667/

This teaching case covers issues pertaining to the reopening of Complex ABC after the long idling due to the covid-19 pandemic and Movement Control Order (MCO) by the Malaysian Government. Being dependent on international tourists and as a profit-oriented organisation, Complex ABC was significantly affected since the border shutdown. The reopening of Malaysian borders for the international tourists began with Langkawi International Travel Bubble (LITB) gives an urgency for Complex ABC to plan their own reopening strategies and to be digitally visible. This teaching case illustrates a problem case in the niche area of Information Communication Technology (ICT) which expose students on how to solve the issues relating to the digital visibility for Complex ABC. Furthermore, the teaching case projects the identification and application of system development theories for class discussion.