Measurement Of a Balanced Scorecard and SWOT Analysis in Consumer Lending Strategy of Bank Sumsel Babel Muntok
The balanced scorecard measures the overall performance of the organization from four perspectives: financial, customer, internal business process, learning, and growth. Under a quantitative research design, this research tries to measure the performance of consumer lending distribution at Bank Sums...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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UUM Press
2024
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| Online Access: | https://repo.uum.edu.my/id/eprint/30399/1/JBMA%2014%2001%202024%20165-185.pdf https://doi.org/10.32890/jbma2024.14.1.7 https://repo.uum.edu.my/id/eprint/30399/ https://e-journal.uum.edu.my/index.php/jbma/article/view/21236 https://doi.org/10.32890/jbma2024.14.1.7 |
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