The Role of Media Richness in CSR Web Disclosure: The Impact on Users and Organizational Image

• Main Authors: Mat Saat, Rafeah, Selamat, Mohamad Hisyam
• Format: Article
• Language: English
• Published: UUM Press 2011
• Subjects: HF Commerce; T Technology (General)
• Online Access: https://repo.uum.edu.my/id/eprint/30331/1/IPBJ%2003%2002%202011%2033-44.pdf; https://repo.uum.edu.my/id/eprint/30331/; https://e-journal.uum.edu.my/index.php/gbmr/article/view/16888

The purpose of this research is to determine whether the richness of corporate social responsibility (CSR) presentation on web disclosure has an impact on user trust, attitude and knowledge regarding such disclosure, and to examine the effect of influenced user’s behavior with richness of CSR presen...