Business management of Homeomed Sdn. Bhd. – A case study of a local SME

Homeopathy is categorized under Traditional and Complimentary Medicine (TCM) and is an underrated business both by the government and the public. There is less support by the government from the perspective of acknowledgement, nationwide publication, and validation on homeopathy as an important comp...

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Bibliographic Details
Main Authors: Syed, Syed Ezanee Zulfakhri, Nadarajah, Gunalan
Format: Article
Language:English
Published: UUM Press 2022
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/30028/1/GBMR%2014%2002%202022%2056-75.pdf
https://doi.org/10.32890/gbmr2022.14.2.4
https://repo.uum.edu.my/id/eprint/30028/
https://e-journal.uum.edu.my/index.php/gbmr/article/view/18809
https://doi.org/10.32890/gbmr2022.14.2.4
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