A Proposed Framework of the Digital Supply Chain Management Implementation by a Manufacturing SME Using the Diffusion of Innovation Perspective

• Main Author: Sued, Nurul Muna Najiah
• Format: Conference or Workshop Item
• Language: English
• Published: 2022
• Subjects: HF Commerce
• Online Access: https://repo.uum.edu.my/id/eprint/29933/1/UUM%20IQRC%202022_66_72.pdf; https://repo.uum.edu.my/id/eprint/29933/

As the digitalisation becomes vital in the global business environment in this Fourth Industrial Revolution Era (IR4.0), the awareness of the Small and Medium Enterprises (SMEs) towards the implementation of digitalization is also concerning. Recently, the Malaysian government has expressed its resolution to propel the Malaysian SMEs into digitalisation to seize a higher national gross domestic product (GDP). In daily business operations, one of the areas that can be digitalised is the supply chain management (SCM). The digitalisation of the supply chain management (DSCM) will assist the SMEs in effectively handling the goods from the point of raw materials purchase until reaching the end customers. However, recent data showed that many SMEs are still resisting in implementing DSCM, while the rest are slowly moving towards implementing the DSCM in their businesses. Thus, it is imperative to further understand what has driven the SME towards the implementation through the perspective of the diffusion of innovation theory (DOI), as presented in this study. Through the proposed framework which is derived from the original theory itself, this study intends to prolong the existing understanding on this issue and provide a direction for future researchers who have intense captivation in the same area of study.