Generation Y’s Expectation and Perception towards Hotels’ Quality of Services in Malaysia

Generation Ys has become the main target market in Malaysia replacing the Baby Boomers and the Generation X. The number of Generation Ys traveling around the world is increasing. However, Generation Ys are hard to predict, as they expect new experiences to be provided by the hotels. Therefore, from...

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Bibliographic Details
Main Authors: Pang, Shin Yun, Ahmad, Rozila
Format: Conference or Workshop Item
Language:English
Published: 2017
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/29140/1/5thTHIC2017_69_77.pdf
https://repo.uum.edu.my/id/eprint/29140/
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