Student online purchasing behaviour and factors toward satisfaction on online services

Rapid growth of internet service has provided another huge marketplace for online retailers. In recent years online retailing has become another business trend in Malaysia. Therefore, this research project establishes a valid measure of consumer satisfaction with online services. The major aim of th...

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Bibliographic Details
Main Authors: Teng, Ming Mei, Ahmad Zaidi, Mohamad Faizal
Format: Article
Language:English
Published: Universiti Utara Malaysia 2020
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/28522/1/STMLGG%2001%2040%202020%2099-100.pdf
https://repo.uum.edu.my/id/eprint/28522/
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