A Study of Mobile Augmented Reality Advertising app

There are several typical marketing and promotional tools that have been used by most printed media Microenterprises in Malaysia to spread their services and information about their products such as brochures and banners. However, there are some weaknesses of these approaches that include; the prod...

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Bibliographic Details
Main Authors: Idris, Harwati, Zulkifli, Abdul Nasir, Yusoff, Fitri
Format: Conference or Workshop Item
Language:English
Published: 2018
Subjects:
Online Access:http://repo.uum.edu.my/25345/1/SMMTCPS%202018%20140%20145.pdf
http://repo.uum.edu.my/25345/
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