Examining strategic improvisation and performance relationship in the SMEs mediating role of entrepreneurial orientation

The aim of this research is to examine the relationship between strategic improvisation and performance of small-medium enterprise (SMEs). The study also seeks to determine the mediating effect of entrepreneurial orientation on the strategic improvisation and performance relationship.Based on the th...

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書目詳細資料
Main Authors: Mahmood, Rosli, Abu Bakar, Hatimah
格式: Conference or Workshop Item
出版: 2015
主題:
在線閱讀:http://repo.uum.edu.my/24589/
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