The Impact of Product Design and Process Design towards New Product Performance in Manufacturing Industry: A Survey Result in Malaysia

• Main Authors: Ahmad, Md Fauzi, Khor, Chun Hoong, Abdul Hamid, Norhadilah, Sarpin, Norliana, Zainal, Rozlin, Ahmad, Ahmad Nur Aizat, Hassan, Mohd Fahrul, Mohd Nawi, Mohd Nasrun
• Format: Article
• Language: English
• Published: ExcelingTech Publishers 2018
• Subjects: HD28 Management. Industrial Management
• Online Access: http://repo.uum.edu.my/24375/1/IJSCM%207%202%20%202018%20102%20106.pdf; http://repo.uum.edu.my/24375/; http://ojs.excelingtech.co.uk/index.php/IJSCM/article/view/2173

New product design and process design are vital aspects for a company to survive in in global competition market.Product design determines in the success of a company through how product design can accomplish in today's marketplace and customer needs. Nevertheless, many new products which have...