Challenges in Attracting Local Workforce in Family Business

• Main Authors: Jamaluddin, Noor Asma, Abdul Majid, Abdul Halim, Ahmed, Umair
• Format: Conference or Workshop Item
• Language: English
• Published: 2016
• Subjects: HD28 Management. Industrial Management
• Online Access: http://repo.uum.edu.my/23441/1/TC22.pdf; http://repo.uum.edu.my/23441/

5Ds Enterprise, a family business, was established in 2002.The case focuses on the challenges faced by Mr Jack, the owner of 5Ds Enterprise in his effort to attract and retain the local workforce in his firm. Having a patriotic heart, Mr Jack was always inspired and felt motivated in supporting and contributing towards national well-being and development.Although his firm offered good employment with good pay, 5Ds failed to get hold of workers from the local people of his own nation.As a result, he had to rely on the foreign workforce.This case highlights various challenges in recruiting and retaining the local workforce.The case stimulates students or participants to critically analyse the types of workforce management strategies and exercises that would help Mr Jack to engage the local workforce into his firm.Moreover, the case provides a good opportunity for students to understand the potentials and challenges in managing a family business.