The level of understanding on corporate image among university students: a case of Malaysian public university

• المؤلفون الرئيسيون: Muhamad Husin, Nur Khairina, Romle, Abd Rahim, Pohyae, Saodia, Muhamad Husin, Zatun Najahah, Saberi, Nasarina, Abdullah, Muhammad Syafiq
• التنسيق: مقال
• اللغة: English
• منشور في: ISLAMIC WORLD Network for Environmental Science and Technology (IWNEST Publisher) 2015
• الموضوعات: HD28 Management. Industrial Management
• الوصول للمادة أونلاين: http://repo.uum.edu.my/22495/1/IJAG%201%2014%202015%2062-67.pdf; http://repo.uum.edu.my/22495/; http://www.iwnest.com/old/IJAG/2015/Special%20IPN%20Dec/62-67.pdf

The purpose of this paper is to analyze the level of understanding on corporate image among university students in Malaysian public university by using a cross-sectional personal-administered questionnaire.A total of 400 questionnaires were distributed for this purpose to the students from every lev...