A comparative study of work values between US and Malaysia marketing students

• المؤلفون الرئيسيون: Ismail, Ahmed Rageh, Johnson, Carol, Mohamad, Bahtiar, Zulkepli Hew, Jafri, Bhatti, Muhammad Awais, Hii, Linda
• التنسيق: مقال
• اللغة: English
• منشور في: Sciedu Press 2016
• الموضوعات: HB Economic Theory
• الوصول للمادة أونلاين: http://repo.uum.edu.my/21794/1/IJBA%207%205%202016%2022%2035.pdf; http://repo.uum.edu.my/21794/; http://doi.org/10.5430/ijba.v7n5p22

This paper aims to identify the ranking of importance of work values as perceived by marketing students, and to explore the underlying dimensions of work values in the Malaysian context.It also aims to determine whether there are differences of work values between marketing students in Malaysia and...