Implementing ARCS model to design a motivating multimedia e-book for polytechnic ESL classroom
This paper describes the design of multimedia E-book (mE-book) based on the Keller’s ARCS Model of Motivational Design (1987).This paper also presented the implementation of mE-book as a motivating learning aid to promote ESL language learning in Polytechnic classrooms. Sixty (60) Polytechnic studen...
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| Format: | Article |
| Language: | English |
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Universiti Teknikal Malaysia Melaka
2016
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| Online Access: | http://repo.uum.edu.my/20498/1/JTEC%208%208%202016%2057%2060.pdf http://repo.uum.edu.my/20498/ http://journal.utem.edu.my/index.php/jtec/article/view/1319 |
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| Summary: | This paper describes the design of multimedia E-book (mE-book) based on the Keller’s ARCS Model of Motivational Design (1987).This paper also presented the implementation of mE-book as a motivating learning aid to promote ESL language learning in Polytechnic classrooms. Sixty (60) Polytechnic students experienced mE-book in their language classroom and their perceived motivation towards this learning material is measured using the Instructional Materials Motivation Survey (IMMS). This study is an attempt to adduce a scope for implementing multimedia in language learning in a motivating way for adult learners. |
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