A study on the awareness level of reverse logistic in pharmaceutical goods at medical centre: The case of Universiti Utara Malaysia

An efficient and effective operation of supply chains has been a challenge task for practitioners.Management of a supply chain in reverse direction, referred as reverse logistics, becomes more challenging, particularly in the context of supply chains of perishable products. The disposal of the un...

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Bibliographic Details
Main Authors: Subramaniam, Pirasanth, Azmi, Nur Najla Akma, Ibrahim, Siti Asiah, A. Jalil, Emy Ezura
Format: Conference or Workshop Item
Published: 2015
Online Access:http://repo.uum.edu.my/19392/1/STMLgoGREEN%202015%201130_1138.pdf
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