Smartphone usage among young adults in Malaysia: Some findings from a survey

• Main Authors: Mad Lazim, Halim, Dayanan, Sasitharan
• Format: Conference or Workshop Item
• Language: English
• Published: 2015
• Subjects: T Technology (General)
• Online Access: http://repo.uum.edu.my/16284/1/11.pdf; http://repo.uum.edu.my/16284/; http://www.aamc2015.usm.my/

This study is present the perspective of smartphone user in Malaysian which will help to understand the current dynamic trend of Malaysian smartphone market.The objective of this study to look into the Malaysian consumers’ expectation and familiarity in which will help to track the Malaysian smartph...