A study of mobile travelers behavior of postgraduate students in Universiti Utara Malaysia

The general purpose of this study was to find out whether a relationship between attitudes, subjective norm, perceived behavioral control and mobile travelers of postgraduate students.Theory of Planned Behavior (TPB) employed as the underlying to figure out the description about mobile traveler beh...

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Bibliographic Details
Main Authors: Khaled, Kays Moh S.L, Bohari, Abdul Manaf
Format: Article
Language:English
Published: Human Resource Management Academic Research Society 2012
Subjects:
Online Access:http://repo.uum.edu.my/15272/1/633.pdf
http://repo.uum.edu.my/15272/
http://www.hrmars.com/admin/pics/633.pdf
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