Comparative analysis of data mining techniques for business data
Data mining is the process of employing one or more computer learning techniques to automatically analyze and extract knowledge from data contained within a database.Companies are using this tool to further understand their customers, to design targeted sales and marketing campaigns, to predict what...
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| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/14140/ http://doi.org/10.1063/1.4903641 |
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