Mediatization: A grand concept or contemporary approach?

Mediatization is a concept to encompass the changes brought by media into every aspect of our lives. It goes beyond the conventional textual analysis, production economic-politics and audiences’ studies. This paper therefore dissects the concept of mediatization and traces the researches done on it....

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Bibliographic Details
Main Authors: Kho, Suet Nie, Chang, Peng Kee, Ahmad, Abdul Latiff
Format: Article
Language:English
Published: Elsevier Ltd. 2014
Subjects:
Online Access:http://repo.uum.edu.my/13055/1/pro51.pdf
http://repo.uum.edu.my/13055/
http://dx.doi.org/10.1016/j.sbspro.2014.10.306
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