Competitive intelligence practices by Government Links Companies (GLCs) in Malaysia

• Main Authors: Wahab, Samsudin, Othman, Abdul Kadir
• 格式: Conference or Workshop Item
• 語言: English
• 出版: 2006
• 主題: HD28 Management. Industrial Management
• 在線閱讀: http://repo.uum.edu.my/11530/1/547%281%29.pdf; http://repo.uum.edu.my/11530/; http://www.kmice.cms.net.my/

Over the past two decades, competitive intelligence (CI) has grown from a small area of interest into an internationally recognized and practiced information management discipline. CI is a process of knowing what the competitors are up to and staying one step ahead of them (Ettore,1995). In Malaysia...