Competitive intelligence practices by Government Links Companies (GLCs) in Malaysia
Over the past two decades, competitive intelligence (CI) has grown from a small area of interest into an internationally recognized and practiced information management discipline. CI is a process of knowing what the competitors are up to and staying one step ahead of them (Ettore,1995). In Malaysia...
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主要な著者: | , |
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フォーマット: | Conference or Workshop Item |
言語: | English |
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2006
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オンライン・アクセス: | http://repo.uum.edu.my/11530/1/547%281%29.pdf http://repo.uum.edu.my/11530/ http://www.kmice.cms.net.my/ |
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