Pengaruh strategi pemasaran kualiti perkhidmatan dan imej ke atas nilai dan kesetiaan pengguna pasar mini di Aceh
The primary objective of this study was to empirically determine the relationship between marketing strategy, service quality, image and value of consumer loyalty in the mini markets in Aceh. Globalization and liberalization which increased competition among retailers have created the need for such...
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Format: | Thesis |
Language: | English English English |
Published: |
2020
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Online Access: | https://etd.uum.edu.my/8552/1/s91808_01.pdf https://etd.uum.edu.my/8552/2/s91808_02.pdf https://etd.uum.edu.my/8552/3/s91808_references.docx https://etd.uum.edu.my/8552/ |
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