Factors influencing the adoption of mobile banking among Generation Y
The main purpose of this study is to examine what are the most significant factors that influence the intention to adopt Mobile Banking Services by Generation Y. This study was carried out among the respondents of the students at Universiti Utara Malaysia which includes three educational levels. In...
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| 第一著者: | |
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| フォーマット: | 学位論文 |
| 言語: | English English |
| 出版事項: |
2014
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| 主題: | |
| オンライン･アクセス: | https://etd.uum.edu.my/4083/1/s813282.pdf https://etd.uum.edu.my/4083/2/s813282_abstract.pdf https://etd.uum.edu.my/4083/ |
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