Keberkesanan Periklanan Di Internet
This study is carried out to identify the potential of Internet as a medium to promote advertising in Malaysia. The objectives of this study are: first, to examine the relationship of the Internet users’ demographic background and their decision and acceptance of advertising through the Internet. Se...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2000
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| Online Access: | https://etd.uum.edu.my/212/1/SHARINA_BT._SAMSUDIN_-_Keberkesanan_periklanan_di_Internet.pdf https://etd.uum.edu.my/212/2/1.SHARINA_BT._SAMSUDIN_-_Keberkesanan_periklanan_di_Internet.pdf https://etd.uum.edu.my/212/ |
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