The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia
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Worlf Academy of Science and Technology
2012
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Online Access: | http://eprints.utp.edu.my/8733/1/WASET%202012.pdf http://eprints.utp.edu.my/8733/ |
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my.utp.eprints.87332013-01-31T23:53:20Z The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia Shahrina, Md Nordin Lai, Fong Woon Hasnida, Abdul Wahab Worlf Academy of Science and Technology 2012-10-21 Conference or Workshop Item PeerReviewed application/pdf http://eprints.utp.edu.my/8733/1/WASET%202012.pdf Shahrina, Md Nordin and Lai, Fong Woon and Hasnida, Abdul Wahab (2012) The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia. In: ICCMTD 2012: International Conference on Communication, Media, Technology and Design, 6-7 December 2012, Penang, Malaysia. http://eprints.utp.edu.my/8733/ |
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Malaysia |
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Universiti Teknologi Petronas |
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UTP Institutional Repository |
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http://eprints.utp.edu.my/ |
format |
Conference or Workshop Item |
author |
Shahrina, Md Nordin Lai, Fong Woon Hasnida, Abdul Wahab |
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Shahrina, Md Nordin Lai, Fong Woon Hasnida, Abdul Wahab The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia |
author_facet |
Shahrina, Md Nordin Lai, Fong Woon Hasnida, Abdul Wahab |
author_sort |
Shahrina, Md Nordin |
title |
The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia |
title_short |
The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia |
title_full |
The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia |
title_fullStr |
The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia |
title_full_unstemmed |
The Impact of Stakeholder Communication Strategies on Consumers Acceptance and Financial Performance: In the Case of Fertilizer Industry in Malaysia |
title_sort |
impact of stakeholder communication strategies on consumers acceptance and financial performance: in the case of fertilizer industry in malaysia |
publisher |
Worlf Academy of Science and Technology |
publishDate |
2012 |
url |
http://eprints.utp.edu.my/8733/1/WASET%202012.pdf http://eprints.utp.edu.my/8733/ |
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1738655678768087040 |
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13.160551 |