Exploring EEG Effective Connectivity Network in Estimating Influence of Color on Emotion and Memory

• Main Authors: Chai, M.T., Amin, H.U., Izhar, L.I., Saad, M.N.M., Abdul Rahman, M., Malik, A.S., Tang, T.B.
• Format: Article
• Published: Frontiers Media S.A. 2019
• Online Access: https://www.scopus.com/inward/record.uri?eid=2-s2.0-85074172701&doi=10.3389%2ffninf.2019.00066&partnerID=40&md5=2083c6b6992f0989533f818a8301eef8; http://eprints.utp.edu.my/24883/

Color is a perceptual stimulus that has a significant impact on improving human emotion and memory. Studies have revealed that colored multimedia learning materials (MLMs) have a positive effect on learner�s emotion and learning where it was assessed by subjective/objective measurements. This stud...