An organizational attraction model of university entrepreneurship centre for web content

• Main Author: Minouei, Amin
• Format: Thesis
• Language: English
• Published: 2020
• Subjects: QA75 Electronic computers. Computer science; TK5015.888 Web sites
• Online Access: http://eprints.utm.my/id/eprint/98105/1/AminMinoueiPSC2020.pdf; http://eprints.utm.my/id/eprint/98105/; http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:143723

University Entrepreneurship Centres (UEC) portray their organizational identity to potential students through their website in order to attract them to enroll in their entrepreneurship educational programs. Thus, UECs need to identify the influence of each organizational identity factors as their we...