Improving university competitiveness through blue ocean strategy based co creation strategy
Universitas Pendidikan Indonesia (Indonesia University of Education or later be called UPI) as PT PKBLU (Tertiary Education Institution with Financial Management of Public Service Body) needs to act and to position the institution effectively, efficiently and with accountability. To get effective an...
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Science and Engineering Research Support Society
2019
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my.utm.918782021-07-28T08:48:28Z http://eprints.utm.my/id/eprint/91878/ Improving university competitiveness through blue ocean strategy based co creation strategy Hurriyati, R. Ana, N. Mayasari, Mayasari Minghat, A. D. T58.6-58.62 Management information systems Universitas Pendidikan Indonesia (Indonesia University of Education or later be called UPI) as PT PKBLU (Tertiary Education Institution with Financial Management of Public Service Body) needs to act and to position the institution effectively, efficiently and with accountability. To get effective and efficient work, UPI must develop a careful strategy. Therefore, UPI must think far ahead towards the alternative strategies, which are radically able to maximize the opportunities that exist and at the same time minimize the risk to achieve the best goals and objectives and to benefit UPI itself. Thus, this study examines innovative and creative strategies with the Co Creation Strategy approach that creates new market spaces without competitors and leaves competition irrelevant. The results of this study are innovative strategic models through a model that can be integrated and applied to the measurement of educational organizations' competitiveness through academic activities and encourage the quality of education as a whole and sustainably. Science and Engineering Research Support Society 2019 Article PeerReviewed Hurriyati, R. and Ana, N. and Mayasari, Mayasari and Minghat, A. D. (2019) Improving university competitiveness through blue ocean strategy based co creation strategy. International Journal of Advanced Science and Technology, 28 (18). pp. 108-124. ISSN 2005-4238 http://sersc.org/journals/index.php/IJAST/article/view/2290 |
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T58.6-58.62 Management information systems Hurriyati, R. Ana, N. Mayasari, Mayasari Minghat, A. D. Improving university competitiveness through blue ocean strategy based co creation strategy |
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Universitas Pendidikan Indonesia (Indonesia University of Education or later be called UPI) as PT PKBLU (Tertiary Education Institution with Financial Management of Public Service Body) needs to act and to position the institution effectively, efficiently and with accountability. To get effective and efficient work, UPI must develop a careful strategy. Therefore, UPI must think far ahead towards the alternative strategies, which are radically able to maximize the opportunities that exist and at the same time minimize the risk to achieve the best goals and objectives and to benefit UPI itself. Thus, this study examines innovative and creative strategies with the Co Creation Strategy approach that creates new market spaces without competitors and leaves competition irrelevant. The results of this study are innovative strategic models through a model that can be integrated and applied to the measurement of educational organizations' competitiveness through academic activities and encourage the quality of education as a whole and sustainably. |
format |
Article |
author |
Hurriyati, R. Ana, N. Mayasari, Mayasari Minghat, A. D. |
author_facet |
Hurriyati, R. Ana, N. Mayasari, Mayasari Minghat, A. D. |
author_sort |
Hurriyati, R. |
title |
Improving university competitiveness through blue ocean strategy based co creation strategy |
title_short |
Improving university competitiveness through blue ocean strategy based co creation strategy |
title_full |
Improving university competitiveness through blue ocean strategy based co creation strategy |
title_fullStr |
Improving university competitiveness through blue ocean strategy based co creation strategy |
title_full_unstemmed |
Improving university competitiveness through blue ocean strategy based co creation strategy |
title_sort |
improving university competitiveness through blue ocean strategy based co creation strategy |
publisher |
Science and Engineering Research Support Society |
publishDate |
2019 |
url |
http://eprints.utm.my/id/eprint/91878/ http://sersc.org/journals/index.php/IJAST/article/view/2290 |
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1706957006844198912 |
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13.149126 |