The effect of superstitious beliefs on property purchase intention

Superstitious belief is influencing decision-making process among the Chinese community, even though the effect of superstitious beliefs is declining by generations, however, previous literature has suggested that it is remained and inherited in the property purchasing decision process. Chinese comm...

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Bibliographic Details
Main Authors: Keong, Mei-Hui, Choong, Weng-Wai, Neo, Sau-Mei
Format: Article
Language:English
Published: Universiti Teknologi Malaysia 2019
Subjects:
Online Access:http://eprints.utm.my/id/eprint/87274/1/ChoongWengWai2019_TheEffectofSuperstitiousBeliefsonProperty.pdf
http://eprints.utm.my/id/eprint/87274/
https://www.utm.my/intrest/files/2020/01/THE-EFFECT-OF-SUPERSTITIOUS-BELIEFS-ON-PROPERTY-PURCHASE-INTENTION.pdf
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