Branding Langkawi island as a geopark destination
The objective of this study is to examine the issues and challenges of making a geopark status as a destination brand to promote sustainable tourism. It briefly describes the process of obtaining geopark status based on the experience with Langkawi Island, Malaysia which was designated in 2007. 35 i...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Penerbit UTM Press
2019
|
| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/85113/1/HairulNizamIsmail2019_BrandingLangkawiIslandasaGeopark.pdf http://eprints.utm.my/id/eprint/85113/ https://dx.doi.org/10.11113/ijbes.v6.n1-2.377 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|