Halal food standard implementation: are Malaysian firms proactive or reactive?

Purpose: The purpose of this paper is to investigate the reasons behind halal food standard (HFS) implementation among food manufacturers in Malaysia. Additionally, it examines whether firms in the Malaysian food manufacturing industry are proactive or reactive in implementing HFS. Design/methodolog...

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Bibliographic Details
Main Authors: Ab. Talib, Mohamed Syazwan, Thoo, Ai Chin
Format: Article
Published: Emerald Group Publishing Ltd. 2018
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Online Access:http://eprints.utm.my/id/eprint/84128/
http://dx.doi.org/10.1108/BFJ-07-2017-0366
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