Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model
Researchers studying visitor experience have increasingly focused on experience quality in museum setting. Several studies focusing on the qualitative approaches rather that quantitative approaches when investigate young visitor experience. However, young visitor from the age of 10 to 18 years old a...
Saved in:
Main Authors: | , |
---|---|
Format: | Article |
Published: |
American Scientific Publishers
2017
|
Subjects: | |
Online Access: | http://eprints.utm.my/id/eprint/75221/ https://www.scopus.com/inward/record.uri?eid=2-s2.0-85032201042&doi=10.1166%2fasl.2017.9634&partnerID=40&md5=1098e8a8078fd6eca1c7c1caf0ddaa72 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
my.utm.75221 |
---|---|
record_format |
eprints |
spelling |
my.utm.752212018-03-27T06:01:44Z http://eprints.utm.my/id/eprint/75221/ Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model Mahphoth, M. H. Khalifah, Z. HD28 Management. Industrial Management Researchers studying visitor experience have increasingly focused on experience quality in museum setting. Several studies focusing on the qualitative approaches rather that quantitative approaches when investigate young visitor experience. However, young visitor from the age of 10 to 18 years old are able to judge and response according to the scale given on their experience of museum visit. The aims of this paper is to present evidence that the survey data is valid and the instrument meets the requirements of measurements as determine by Rasch model. To identify the quality of raw score data, two criteria is take into account (1) fit statistics; (2) principle component analysis. Any item does not meets both criteria is been eliminated. American Scientific Publishers 2017 Article PeerReviewed Mahphoth, M. H. and Khalifah, Z. (2017) Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model. Advanced Science Letters, 23 (8). pp. 8017-8020. ISSN 1936-6612 https://www.scopus.com/inward/record.uri?eid=2-s2.0-85032201042&doi=10.1166%2fasl.2017.9634&partnerID=40&md5=1098e8a8078fd6eca1c7c1caf0ddaa72 DOI:10.1166/asl.2017.9634 |
institution |
Universiti Teknologi Malaysia |
building |
UTM Library |
collection |
Institutional Repository |
continent |
Asia |
country |
Malaysia |
content_provider |
Universiti Teknologi Malaysia |
content_source |
UTM Institutional Repository |
url_provider |
http://eprints.utm.my/ |
topic |
HD28 Management. Industrial Management |
spellingShingle |
HD28 Management. Industrial Management Mahphoth, M. H. Khalifah, Z. Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model |
description |
Researchers studying visitor experience have increasingly focused on experience quality in museum setting. Several studies focusing on the qualitative approaches rather that quantitative approaches when investigate young visitor experience. However, young visitor from the age of 10 to 18 years old are able to judge and response according to the scale given on their experience of museum visit. The aims of this paper is to present evidence that the survey data is valid and the instrument meets the requirements of measurements as determine by Rasch model. To identify the quality of raw score data, two criteria is take into account (1) fit statistics; (2) principle component analysis. Any item does not meets both criteria is been eliminated. |
format |
Article |
author |
Mahphoth, M. H. Khalifah, Z. |
author_facet |
Mahphoth, M. H. Khalifah, Z. |
author_sort |
Mahphoth, M. H. |
title |
Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model |
title_short |
Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model |
title_full |
Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model |
title_fullStr |
Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model |
title_full_unstemmed |
Measuring experience quality in museum: unidimensionality of visitor experience scale using Rasch model |
title_sort |
measuring experience quality in museum: unidimensionality of visitor experience scale using rasch model |
publisher |
American Scientific Publishers |
publishDate |
2017 |
url |
http://eprints.utm.my/id/eprint/75221/ https://www.scopus.com/inward/record.uri?eid=2-s2.0-85032201042&doi=10.1166%2fasl.2017.9634&partnerID=40&md5=1098e8a8078fd6eca1c7c1caf0ddaa72 |
_version_ |
1643657001790603264 |
score |
13.18916 |