Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya
Understanding consumers’ buying behaviour, as one of the important elements for green homes market growing, could increase green homes development in Surabaya. From previous studies in consumers’ buying behaviour of green products shows that they were influenced by Environmental Knowledge (EK), Envi...
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CRC Press/Balkema
2016
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my.utm.736142017-11-20T08:43:00Z http://eprints.utm.my/id/eprint/73614/ Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya Wijayaningtyas, M. Sipan, I. Wai, C. W. HD1394-1394.5 Real estate management Understanding consumers’ buying behaviour, as one of the important elements for green homes market growing, could increase green homes development in Surabaya. From previous studies in consumers’ buying behaviour of green products shows that they were influenced by Environmental Knowledge (EK), Environmental Concerns (ECs), and attitude. Meanwhile, attitude affects a person’s intention to perform behaviour; in the context of this paper is the behaviour of green home consumers’. Therefore, this study has an objective to examine the effect of EK and concern toward attitude on green home buyers’ intention. The data collection has gathered from 240 prospective home buyers. The findings of this study; first, the model shows that the measured variables is fit to empirical data in the field. Second, that EC has strong significant than EK toward attitude. Third, attitude toward green home has significant effect toward green home buyers’ intention. CRC Press/Balkema 2016 Conference or Workshop Item PeerReviewed Wijayaningtyas, M. and Sipan, I. and Wai, C. W. (2016) Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya. In: 3rd International Conference on Management and Technology in Knowledge, Service, Tourism and Hospitality, SERVE 2015, 1 2 Aug 2015, Bandung, Indonesia. https://www.scopus.com/inward/record.uri?eid=2-s2.0-84979747792&partnerID=40&md5=875021cfbd62dcf85d1ee92efc734179 |
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HD1394-1394.5 Real estate management Wijayaningtyas, M. Sipan, I. Wai, C. W. Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya |
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Understanding consumers’ buying behaviour, as one of the important elements for green homes market growing, could increase green homes development in Surabaya. From previous studies in consumers’ buying behaviour of green products shows that they were influenced by Environmental Knowledge (EK), Environmental Concerns (ECs), and attitude. Meanwhile, attitude affects a person’s intention to perform behaviour; in the context of this paper is the behaviour of green home consumers’. Therefore, this study has an objective to examine the effect of EK and concern toward attitude on green home buyers’ intention. The data collection has gathered from 240 prospective home buyers. The findings of this study; first, the model shows that the measured variables is fit to empirical data in the field. Second, that EC has strong significant than EK toward attitude. Third, attitude toward green home has significant effect toward green home buyers’ intention. |
format |
Conference or Workshop Item |
author |
Wijayaningtyas, M. Sipan, I. Wai, C. W. |
author_facet |
Wijayaningtyas, M. Sipan, I. Wai, C. W. |
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Wijayaningtyas, M. |
title |
Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya |
title_short |
Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya |
title_full |
Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya |
title_fullStr |
Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya |
title_full_unstemmed |
Effect of environmental knowledge and concern toward attitude of green home buyers’ intention in Surabaya |
title_sort |
effect of environmental knowledge and concern toward attitude of green home buyers’ intention in surabaya |
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CRC Press/Balkema |
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2016 |
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http://eprints.utm.my/id/eprint/73614/ https://www.scopus.com/inward/record.uri?eid=2-s2.0-84979747792&partnerID=40&md5=875021cfbd62dcf85d1ee92efc734179 |
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13.160551 |