Post-visit factors influencing multifaceted destination image formation
Destination image, significant for destination positioning and destination selection, has been of great interest to researchers since the 1970s. Despite almost four decades of study, the research is still inconclusive on the destination image construct and on factors influencing destination image fo...
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2015
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my.utm.617092017-04-25T07:33:34Z http://eprints.utm.my/id/eprint/61709/ Post-visit factors influencing multifaceted destination image formation Hashim, Noor Hazarina Xiong, Jia Jamie, Murphy TR Photography Destination image, significant for destination positioning and destination selection, has been of great interest to researchers since the 1970s. Despite almost four decades of study, the research is still inconclusive on the destination image construct and on factors influencing destination image formation. This paper incorporates multisensory image alongside cognitive, affective and conative image as part of the destination image construct, and emphasises the post-visit factors that influence destination image formation. This framework will be tested as the next stage of the study. 2015 Conference or Workshop Item PeerReviewed Hashim, Noor Hazarina and Xiong, Jia and Jamie, Murphy (2015) Post-visit factors influencing multifaceted destination image formation. In: 13th Apachrie Conference, 10-13 Jun, 2015, New Zealand. http://www.apacchrie2015.com/ |
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TR Photography Hashim, Noor Hazarina Xiong, Jia Jamie, Murphy Post-visit factors influencing multifaceted destination image formation |
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Destination image, significant for destination positioning and destination selection, has been of great interest to researchers since the 1970s. Despite almost four decades of study, the research is still inconclusive on the destination image construct and on factors influencing destination image formation. This paper incorporates multisensory image alongside cognitive, affective and conative image as part of the destination image construct, and emphasises the post-visit factors that influence destination image formation. This framework will be tested as the next stage of the study. |
| format |
Conference or Workshop Item |
| author |
Hashim, Noor Hazarina Xiong, Jia Jamie, Murphy |
| author_facet |
Hashim, Noor Hazarina Xiong, Jia Jamie, Murphy |
| author_sort |
Hashim, Noor Hazarina |
| title |
Post-visit factors influencing multifaceted destination image formation |
| title_short |
Post-visit factors influencing multifaceted destination image formation |
| title_full |
Post-visit factors influencing multifaceted destination image formation |
| title_fullStr |
Post-visit factors influencing multifaceted destination image formation |
| title_full_unstemmed |
Post-visit factors influencing multifaceted destination image formation |
| title_sort |
post-visit factors influencing multifaceted destination image formation |
| publishDate |
2015 |
| url |
http://eprints.utm.my/id/eprint/61709/ http://www.apacchrie2015.com/ |
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1643655238048022528 |
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13.188404 |