The impact of the facebook website quality on users perceived attitude, intention and loyalty among students of UTM

Loyalty of patrons, especially online ones, is an essential, effective and dynamic factor not only for development of social community but also for the development of a nation. Loyalty of the Facebook users is the most obvious one among loyalty of other websites. This research investigates the assoc...

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Bibliographic Details
Main Author: Alajrami, Tamer Adel Saleh
Format: Thesis
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.utm.my/id/eprint/41741/5/TamerAderSalehMFPPSM2013.pdf
http://eprints.utm.my/id/eprint/41741/
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