New product development through open innovation: role of organization structure and contextual factors
Open innovation remains a topic of great importance in new product development research and practice. Firms following open innovation recognize the value of external inputs to the process of new product development and seek to utilize these inputs internally. Therefore, it is imperative to investiga...
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| Main Authors: | , |
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| Format: | Book Section |
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IEEE
2012
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/35732/ http://dx.doi.org/10.1109/ICIMTR.2012.6236436 |
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