Factors influencing online repurchase behavioral intention of university students in Malaysia

Customer’s repurchase intention (RI) is consider by both academicians and practitioners to be one of the critical success factors for online retailing with its implications for cost savings and gain profitability for business’s stakeholders. Heinemann & Schwarzl, (2010) and Sherman & Topol...

詳細記述

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書誌詳細
主要な著者: Rezaei, Sajad, Amin, Muslim
フォーマット: Conference or Workshop Item
言語:English
出版事項: 2012
主題:
オンライン・アクセス:http://eprints.utm.my/id/eprint/35317/1/Muslim2012_FactorInfluencingOnlineRepurchaseBehavioral.pdf
http://eprints.utm.my/id/eprint/35317/
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