Factors influencing online repurchase behavioral intention of university students in Malaysia
Customer’s repurchase intention (RI) is consider by both academicians and practitioners to be one of the critical success factors for online retailing with its implications for cost savings and gain profitability for business’s stakeholders. Heinemann & Schwarzl, (2010) and Sherman & Topol...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2012
|
| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/35317/1/Muslim2012_FactorInfluencingOnlineRepurchaseBehavioral.pdf http://eprints.utm.my/id/eprint/35317/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|