Exploring the nexus between healthcare tourism services and tourists’ behavioural intentions in Penang: A comprehensive analysis
Medical tourism has emerged as a focal point in the realm of global healthcare, generating heightened interest and competitive advantage within the medical industry worldwide. This trend aligns with the increasing focus on tourism development. Within this paradigm, the current qualitative study inve...
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| Main Authors: | , , , |
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| Format: | Article |
| Published: |
UiTM Press
2023
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| Subjects: | |
| Online Access: | http://eprints.utm.my/108746/ |
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